Looking for my next
opportunity
to make a change.
The analytics way.

My Story

As a kid, all of my friends, family, and mentors would often get annoyed by the number of questions I would ask on everything I could see and understand. But, questioning things put me on a path to want to explore and learn about new concepts within and outside my field.

Humans can't help but look for patterns and find structure in the information coming their way. In fact, our brain craves patterns. This human nature, combined with my inherent tendency to ask questions, has primed me to think outside the box and develop innovative solutions.

Why I do what I do? To inspire people by pushing myself to the boundaries of my limitations so that they can feel empowered to do the same in their own situations and circumstances.

Through my work, I get to inspire people to do things that they thought were not possible. I encourage people to believe there are many more ways to solve problems using technology than they thought there were. In fact, the fun part is trying to figure out all the different ways I can do that. It is truly remarkable. Seeing the joy on someone's face when they see something they did not think possible at all, and it doesn't have to be something huge or out of this world; it can be something simple. This keeps me going; this is why I do what I do.

"The goal of business should not be to do business with anyone who simply wants what you have. It should be to focus on the people who believe what you believe. When we are selective about doing business only with those who believe in our WHY, trust emerges."
- Simon Sinek

see who I am as a person

I help companies achieve their business goals through data-driven strategy

Intuition and gut instinct can bring some value to making crucial business decisions. But there need to be more reliable ways to make informed decisions. Following a hunch without using a data-driven approach is often risky. This is especially true in high-stakes decisions.

A data-driven approach gives you the tools to better understand, verify, and quantify the results of your decisions. In a data-driven organization, you can be more confident about your choices. You can steer your organization toward success based on facts, not opinions.

Many decision-makers base their decisions on theory, instinct, tradition, or a gut feeling. Sometimes, they use a few numbers to back up these decisions. But interpreting those numbers is still a matter of opinion.

There needs to be more than just looking at sales numbers or looking over website analytics. Without a systematic approach to analyzing the data, it's easy to give in to unseen biases or assumptions. This is where I come in, and my expertise lies. I help bridge the gap between data and strategic-actionable business insights.

Get in Touch